Heavy duty parasols, strong blog

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Coworking in een hotel

Is this way of working for hotels what take-away means for restaurants? Never before has the hospitality industry had to endure such a hard time. No management book offers solutions for this. But as entrepreneurs, we cannot just stand by. We have to move forward. As a parasol coach, I come to very different places and see how hotel owners see and create opportunities. They achieve extra turnover where others see no way forward. I would like to provide you…

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Pierre Christiaens

A warm and heartfelt THANK YOU for your loyalty, also during this difficult year. Looking back at the film ‘2020’ I see a real thriller. With a lot of dramatic tension, a surprising and unexpected story and a lot of uncertain plot twists. But also many beautiful scenes of warm love and being together (in small circles). The trailer for the new film ‘2021’ looks different after all. The liberating vaccine that should dispel the nightmare of ‘2020’ is ready.…

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Waiter with face mask

March 14, 2020. Lock down in Belgium: stay in your room, the hospitality industry will be locked down for 12 weeks. August 18, 2020. The Netherlands reports 26 times more infections at home than in the hospitality industry. Now Prime Minister Rutte advises the opposite: ‘No parties or drinks at home, rather go to a catering establishment’. 14/03/2020: Catering is locked up, stay in your room 18/08/2020: Home party no, go to a pub Of course this is good for…

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Good news: soon you will be able to receive guests in your business again. When can you open again? If the figures continue to develop well, probably on June 8th. That will give you a few more weeks to prepare thoroughly. Because believe me: → your business is going to be all right again! In my previous article, we explored the three phases of this catering corona crisis: The door locked (during the lock down) The door ajar (working with…

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Really. Your business is going to be all right. Pierre Christiaens is my name. Symo Parasols is my company. I have 2 passions: parasols and marketing. Since the hospitality industry is now closed, we don’t sell many umbrellas. My business is in the same boat as yours. The last few weeks I heard a lot of worried entrepreneurs in the hospitality industry. That’s why I  like to put my great passion for marketing at your service. Now more than ever…

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